A cruise line just announced it saw its biggest booking day ever after unveiling its 2022 to 2023 winter sailings

03/10/2021

On March 3, Oceania Cruises opened bookings for its global collection of 2022 to 2023 winter sailings.
The collection set a company record: Oceania saw the highest number of bookings in one day ever.
A 35-day cruise around Australia during Christmas and New Year’s was the strongest selling trip.
Visit the Business section of Insider for more stories.

Oceania Cruises just saw its strongest booking day in the company’s history, signaling high demand despite the current global cruising pause.

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On March 3, Oceania opened bookings for 2022 to 2023 “Tropics and Exotics Collection” winter sailings. Shortly after, the cruise line received a flood of interest, resulting in an “all-time record” bookings day since the cruise line first started 18 years ago.

This wildly popular 127-itinerary sailing collection spans several continents – including Africa, Antarctica, and South Pacific – between seven to 77 days. The highest selling trip was a 35-day cruise around Australia during Christmas and New Year’s. But in general, cruises to Asia, Africa, South America, the Caribbean, and combined Australia and New Zealand saw especially strong bookings, according to the cruise line.

Read more: Leaked email and audio reveal Carnival-owned Holland America has struggled to give refunds to some customers

Gallery: Seabourn’s luxury 140-day world cruise that costs at least $67,000 is selling fast – see what the 2023 trip will be like (Business Insider)

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Seabourn’s luxury 140-day world cruise that costs at least $67,000 is selling fast – see what the 2023 trip will be like

Seabourn opened bookings for its “2023 World Cruise: Extraordinary Discoveries” trip on February 12.
The 140-day cruise will bring passengers to 61 destinations across 32 countries.
Some suites have already sold out, and demand is up compared to Seabourn’s 2020 to 2022 world cruises.
Visit the Business section of Insider for more stories.

Customers are scrambling to book Seabourn’s 2023 world cruise after the luxury cruise line debuted the 140-day trip earlier this month.

Seabourn Cruise Line – owned by Carnival – first began accepting bookings for its “2023 World Cruise: Extraordinary Discoveries” on February 12. Since then, the cruise’s penthouse spa and premium suites have sold out, a Seabourn spokesperson told Insider in an email statement.

And now, the cruise line is seeing more demand for the 2023 world cruise than it saw for its 2020, 2021, and 2022 world cruises from the same selling cycle.

This high demand for Seabourn’s future cruise signals a potential wider trend in travel. World cruises could become more popular after the COVID-19 pandemic is over because of pent up demand for travel. Similarly, when Oceania Cruises debuted its 2023 world cruise starting at $41,600 per person on January 27, the 180-day trip sold out within a day.

“Despite the challenges the world faces today, travelers are clearly bullish on the future and are embracing these new opportunities to travel the world,” Bob Binder, president and CEO of Oceania Cruises, said in a statement after its 2023 global cruise sold out.

Keep scrolling to see Seabourn’s 2023 sailing and some of its global destinations.

Seabourn’s global cruise aboard the Seabourn Sojourn will be setting sail from Miami, Florida on January 6, 2023.

The cruise will then bring passengers across the Pacific, Indian, and Atlantic Ocean to its final stop in Barcelona, Spain on May 27, 2023.

In total, the 140-day cruise will hit 61 destinations across 32 countries and six continents.

These destinations focus on places that “guests are likely not familiar with, but will love being able to explore,” Tim Littley, Seabourn’s senior director of global itinerary planning and product development, said in the press release.

In total, the cruise will dock overnight in 10 cities and will have extended stays at 16 ports.

Along the way, cruisers will get to see classic hotspots like Sydney, Australia, Cape Town, South Africa, and Lima, Peru.

The ship will also stop at “small hidden gems” like the Easter Island, Seychelles, and Papua New Guinea.

Does 140 days out at sea seem too long for you? Potential cruisers who can’t hang around for the full trip can instead book one of Seabourn’s segmented stays for between 21 to 81 days.

However, guests who book the full cruise will receive a list of perks, including unlimited laundry and internet.

Source: Seabourn

Rooms aboard the 229-suite ship start at $67,000 for an ocean view suite. This price then skyrockets to $190,000 for a stay in the owner’s suite.

Source: Seabourn

The ship has several amenities to keep passengers entertained while out at sea, including a card room, a salon, a gym, a club, and bars.

And no luxury cruise is complete without a few pools, including whirlpools.

Hungry at sea? The Sojourn has several dining options, including an eatery by famed chef Thomas Keller.

Seabourn also debuted another 2023 sailing — the 49-day “Grand Voyage: Grand Americas, Amazon, and Antarctica” — the same day as its world cruise.

These sailings may seem far into the future, but planning for 2023 was a strategic move.

Many Seabourn customers have been asking for cruising options “further into the future,” Josh Leibowitz, president of Seabourn, said in the press release.

“With the 2023 World Cruise and Grand Voyage, we open options well into 2023 for future planning,” Leibowitz said in the press release.

“The tremendous wave of bookings we saw on the day we opened our new 2022 and 2023 itineraries for sale underscores the extraordinary demand for long and exotic cruise vacations,” Bob Binder, Oceania Cruises’ president and CEO, said in a press release. “Upscale travelers are eager to explore the world once more and are booking farther in advance to ensure their travel dreams are fulfilled.”

This isn’t the first time Oceania has seen massive success with its cruises this year. On January 27, the cruise line opened bookings for its 2023 180-day global sailing starting at $41,600. The trip then sold out within a day.

Looking ahead, in September, the cruise line plans to open bookings for its 2023 cruises in Europe and North America in order to “satisfy demand from consumers and travel advisors who are booking farther in advance.”

Pent-up demand for travel has been felt across adjacent industries like cruising and hotels. Now, figures like Brian Chesky, Airbnb’s CEO, are predicting an upcoming “travel rebound” as vaccine rollout continues and countries begin accepting new visitors. As a result, this high demand for future cruises could signal a strong return for cruise lines after over a year of empty ships and no-sail orders.

Are you a cruise industry employee or have a cruise industry story to share? Contact this reporter at [email protected].

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