{"id":90256,"date":"2023-01-13T19:27:30","date_gmt":"2023-01-13T19:27:30","guid":{"rendered":"https:\/\/mytravelleader.com\/?p=90256"},"modified":"2023-01-13T19:27:30","modified_gmt":"2023-01-13T19:27:30","slug":"g-adventures-forms-new-holding-company-makes-leadership-changes","status":"publish","type":"post","link":"https:\/\/mytravelleader.com\/where-to-stay\/g-adventures-forms-new-holding-company-makes-leadership-changes\/","title":{"rendered":"G Adventures forms new holding company, makes leadership changes"},"content":{"rendered":"
Small-group travel specialist G Adventures has made leadership changes as it forms a new holding company for its brands.<\/p>\n<\/p>\n
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G Travel Community is the new holding company, with G Adventures founder Bruce Poon Tip as chairman. The brands under the holding company are G Adventures, U.K. companies G Touring and TruTravels, and the nonprofit Planeterra.\u00a0<\/p>\n
Ben Perlo is now the CEO and president of G Adventures, and Jeff Russill is CEO of G Travel Community.\u00a0<\/p>\n<\/p>\n
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Previously, Perlo served as managing director of G Adventures for the U.S., and he will maintain that role in the short term. Russill was COO of G Adventures.\u00a0<\/p>\n
Poon Tip said the new structure will enable the company to “deliver on our long term multi-brand strategy.” Since private equity firm Certares made an investment in G Adventures in 2021, the company has aimed to “implement an acquisition strategy for the business,” said Poon Tip.<\/p>\n